Graffiti artist Alec Monopoly has debuted a bespoke McLaren 720S model, spray painted with dollar signs and the artists iconic monopoly man illustration. The automobile was commissioned by 1016 Industries, and aftermarket super-car carbon fiber manufacturer, the $415,000 McLaren 720S was one of the several whips showcased during Art Basel Miami Beach 2019.
‘The opportunity to work with an artist of Alec Monopoly’s caliber developing a truly unique piece of art that highlights our new 1016 industries mclaren 720S is a real honor,’ said Peter Northrop, CEO of 1016 Industries. ‘Monopoly’s work is nothing short of iconic, and we’re extremely pleased to work with him on this very special car.’
The 1016 Industries customized 715-horsepower exotic whip — features industry-leading carbon fiber composite parts with unique marbles aesthetic on the race hood, as well as front aero lip, lower front lip, side skirts, fender set, rear wing, mirror caps, and rear diffuser. Finishing it off with Alec’s currency signs in different colors, his signature ‘ALEC’, the iconic monopoly man and Richie-Rich illustrations all over around the car.
Born in New York, Alec Monopoly practiced graffiti and painting as a kid until he was recognized for his adaptations of the monopoly man and Richie-Rich figures on canvas in 2008. Since then the artist gained major recognition for his collaborations with luxury brands like Phillipe Plein, Tagheuer, and Beverly Hills hotel.