In an Instagram announcement that caught our attention like a billboard on a sunny day, Aminé revealed his upcoming sneaker collaboration with New Balance.
The teaser video showcased the musician and his pals pondering the subtleties of a billboard that proudly proclaimed, “A Kid from Portland Has His Own Sneaker” in New Balance’s iconic yellow typeface. With Aminé’s personal and Club Banana logos, along with some bananas for good measure, it’s safe to say that his New Balance creation will be drenched in yellow goodness.
While the exact silhouette of the Aminé x New Balance sneaker remains a mystery, keen eyes noticed that Aminé himself was sporting a glimpse of the collaboration in the teaser. Though only the toe was revealed, the shoe exuded the vibrant yellow from the billboard, with hints of green and perhaps even a dash of orange.
As for the release date, it’s still up in the air, but Aminé has assured fans that it will hit the shelves sometime this year. And let’s be honest, we don’t think we’ll be kept in suspense for too long before more juicy details are unveiled. Is it too early to declare this the must-have shoe of the summer?
Having joined the New Balance family last year as an ambassador, Aminé is the latest artist in the brands star-studded roster including Jack Harlow, Kawhi Leonard, Storm Reid, and Zach Lavine. Since then, he’s been breaking necks in NB campaigns for sneakers like the 9060 and Fresh Foam X More Trail V3.