Bodega

Bodega and New Balance Spread Their Wings with the 610 Collab

Bodega and New Balance have been partners in crime for over a decade, delving deep into the treasure trove of the brand’s archives to unearth hidden gems. After tantalizing teases, this dynamic duo is now ready to unveil their highly-anticipated collaboration, the Bodega x New Balance 610 “The Trail Less Taken.”

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In a nod to the beloved NYC pigeon handler “Live Action,” this captivating collaboration pays homage to his lifelong connection with our feathered friends. Hailing from Brooklyn, Live Action has been tending to pigeons since childhood, acquiring extensive knowledge about their breeding and care processes.

New Balance has recently resurrected the long-dormant 610 silhouette, dusting it off after an 11-year hiatus. Drawing inspiration from the natural hues of the majestic pigeon’s feathers, the colorway showcases a refreshing light blue mesh base adorned with sleek black leather and suede overlays.

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The iconic “N” branding receives a touch of silver with tinted outlines, while playful fuzzy lace accents in grey add a touch of whimsy to the tongues. Vibrant purple and red loops secure the spotted laces in place, accompanied by rubberized tongue branding and eye-catching colored heel tabs. As a finishing touch, the grip-ready sole units feature an eye-catching three-way pigmented design.

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Prepare to dive into the world of the Bodega x New Balance 610 “The Trail Less Taken.” Get up close and personal with the captivating visuals in the gallery above and mark your calendars for the release on June 9. You can grab this collaboration from Bodega, New Balance, and selected retailers for $160 USD.


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