DOXA

DOXA Army Ceramic Limited Edition Being Reissued

In a limited edition collaboration with retailer Watches of Switzerland, Swiss dive watch specialist DOXA is reissuing one of its most sought-after watches.

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In the late 1960s, the DOXA Army was created for Swiss Army divers and was one of the first watches to use a case coating, an oxidation process that gave the stainless steel case a matte black finish to reduce glare.

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Instead of using a black ceramic case to achieve the matte finish, the modern 100-piece limited edition reissue uses a black ceramic case. The rest of the original design is still present, including the sand beige dial, checkerboard indices, and oversized orange hands.

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“The DOXA Army is – due to its history with the Swiss Army and its unusual original design – one of the most sought-after vintage DOXA pieces for collectors,” says Jan Edöcs, CEO of DOXA. “It is truly a pleasure and an honour to call this cult model of our brand back to active duty with this new Limited Edition.”

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Swiss Army Major Robert Hilty, ret., was the guest of honor at the model’s recent New York launch. Hilty, 72, has worn his original Doxa Swiss Army every day since it was issued to him on his first day of basic training with the Swiss Army Divers unit.

The limited edition comes with a black FKM rubber and camouflage NATO strap, as well as the same camouflage pattern used by the Swiss Army when the watches were first released.

The DOXA Army reissue is now available from Watches of Switzerland for £4,050 GBP (approximately $4,500 USD) in the UK or $4,500 USD in the US.


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