Louis Vuitton

Louis Vuitton Launches Soho Pop-Up for Virgil Abloh’s 2054 Collection

Louis Vuitton is hosting its next pop-up shop in Soho ahead of Virgil Abloh’s 2054 collection. The technical activewear line will be available exclusively for a limited time at the temporary New York residency, and comes wrapped in the brand’s camo rainbow Monogram pattern from the collection.

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The new line consists of 14 activewear pieces, featuring a nylon water repellent fabric, including an oversized puffer, a military parka, parachute trousers, and a padded overshirt, but it’s the accessories that make all the spotlight. From an oversized holdall that rolls out into a sleeping bag, to a pair of safety goggle style sunglasses, not to mention the bucket hat that can be cleverly packed into itself.

The Louis Vuitton’s futuristic 2054 collection by Virgil Abloh will launch worldwide on December 6.

Louis Vuitton Soho Pop-Up Shop:
122 Greene St.
New York, NY 10012
Monday to Saturday: 11 a.m. to 8 p.m.
Sunday: 12 p.m. to 6 p.m.