The Hundreds

The Hundreds x Jason Seife Celebrates Tradition

The Hundreds has enlisted the help of painter and digital artist Jason Seife for its latest collection.

The new collection incorporates Seife’s intricate illustrations of traditional Persian rugs with a personal touch in a nod to tradition.

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Seife has always emphasized the beauty of Persian rugs as a way of honoring his family history and channeling spiritual balance as the son of Cuban and Syrian immigrants. Because of the geometrical compositions of Persian rugs, Seife’s work has a laser focus on detail.

Jackets, hoodies, and t-shirts in olive, peach, and black are part of the new collection. The ornate multicolored illustrations that appear on the collection garments are what bring the pieces to life.

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Quilted nylon torsos and multicolored printed sleeves, as well as supplementary cuff and back detailing, make the jackets stand out. Apart from jackets, Seife reimagines the brand’s Adam Bomb mascot on a t-shirt for the collection. A 500-piece puzzle and a collectible sticker pack round out the collaboration.

The Hundreds by Jason Seife collection drops Thursday, June 2 online and on The Hundreds App.


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