Seoul‘s ADER error has been charting its course in the world of fashion since 2014, navigating through contemporary style with precision. Staying true to their commitment to innovation, the Spring/Summer 2024 collection continues their journey.
Termed “Multi-Sensory,” this collection zeroes in on engaging all your senses, offering a glimpse into the brand’s evolution. In a world where reality and the virtual seamlessly blend, ADER error encourages us to appreciate fashion’s textures and fabrics on a deeper level.
Straight from the horse’s mouth: “Starting from SS24, ADER error wants to suggest unparalleled future visions.” Beyond mere clothing, they position themselves as a cultural communication brand, using fashion as their language. It’s a collection where style, textiles, brand identity, visual graphics, space experiences, and customer service converge to create a cohesive narrative.
Now, let’s discuss the garments. The signature oversized silhouettes by ADER error take center stage in SS24, adorning coordinating denim sets, sculptured shorts, lively knitwear, and comfy tees. Not to be overlooked, the tailoring seamlessly blends classical precision with relaxed versatility.
The ADER error SS24 collection is available online, inviting everyone to join in this straightforward exploration of fashion.
