Kid Cudi is back with a bang, presenting his second ready-to-wear collection for Members of the Rage. The Spring/Summer 2024 line takes us on a nostalgic journey, infusing vintage ’90s grunge with a touch of futuristic hip-hop flair. But this time, Cudi adds a heroic twist to the mix.
In his presentation notes, Cudi reveals, “For my second season, I’ve spiced things up with new techniques, custom hardware, and personal touches like manga prints created by my talented niece, Zuri. Each collection is an opportunity for growth, learning, and pushing the boundaries.”
Staying true to its roots, the collection serves up a vibrant feast of color-blocking goodness, with neon blue and pink hues invoking cosmic allusions. From varsity jackets to oversized pants, these pieces come together to form a utopian uniform that perfectly embodies the spirit of MOTR.
SS24 doesn’t shy away from drama. Through a delightful fusion of prints and textures, the collection unleashes exaggerated silhouettes, boasting wide trousers and massive sneakers that could fend off even the most determined extraterrestrial beings. The lineup also features a range of upsized outerwear and shirting, where cargo and utility elements harmoniously coexist with meticulous craftsmanship and technique.
Look closely, and you’ll spot the signature MOTR lightning bolt and manga appliqué patches, along with exquisite hand-embroidered intarsia work. The color palette effortlessly combines summer whites, earthy neutrals, stone-washed denim, and the captivating shades of cobalt and vermillion.
Cudi’s musical roots intertwine with his fashion endeavors as he tastefully integrates iconography from music and sports, including his collaboration with the legendary NIGO. And let’s not forget the futuristic touch—hypnotic prints inspired by the realm of AI generation add an otherworldly charm to the collection.
