Stef Mitchell

Kim Kardashian Is the New Face of Demna’s Balenciaga

Kim Kardashian has become a bigger lover of Balenciaga in recent years. She was seen wearing the label’s $23,000 USD Boxy Fake Fur Coat, and the fashion icon, Instagram influencer, SKIMS creator, and ex-wife of Kanye West also wore a full Demna-designed ensemble to the Met Gala.


On the subject of ‘Ye, Kim grew closer to the brand in tandem with Kanye’s growing enthusiasm for Balenciaga — and now, Kim officially joins the ranks of Justin Bieber as a friend of the company.

The campaign, which debuted today on the now-defunct Balenciaga Instagram account, features Kim Kardashian in a variety of new-season outfits. This includes a faux leopard fur Hourglass coat paired with Cagole boots and a Le Cagole bag, a look centered on the logo-adorned Sock Booties worn with black Pantaleggings and the Falkon Bodysuit, and a final look centered on the black Hourglass coat and a white crocodile-effect Hourglass bag, all shot by Stef Mitchell in her Calabasas home.


Balenciaga’s campaign continues with images of Isabelle Huppert, Tommy Blue, and Marie-Agnès Diene, with the latter appearing in her studio.