Earlier this year, Kith introduced a new loyalty program, offering its members exclusive access to select products. The program kicked off with the release of the 8th Street Gazelle Indoor, a Tier I Molecule exclusive available to all who joined the program.
For those who have earned enough loyalty points to reach Tier II, the next exclusive offering is the 8th St AS350 “Elevation” from the Ronnie Fieg’s 8th St Clarks x adidas collaboration.
The 8th St AS350 reimagines the adidas AS350, a tennis sneaker originally launched in the early ’80s exclusively in Japan. Ronnie Fieg merges this distinctive silhouette with Clarks’ renowned crepe outsole and elevates it with premium pigskin suede. The design is finished in Kith’s unique Elevation hue, a soft lilac-like color, applied to the nubuck stripes and heel panels.
The Elevation Exclusive collection doesn’t stop at footwear; it also includes apparel such as tees, Nelson Crewnecks, and a Williams III Hoodie, along with exclusive headwear created in partnership with New Era.
This exclusive collection will be available starting Friday, April 26th at 11 AM ET/CET, only on the Kith App for Elevation and Vitality Loyalty Members. These made-to-order products will remain available for purchase until midnight on May 4th.
