As a part of The Whitaker Group‘s COLOR CODE program, A Ma Maniére and Awake NY have collaborated to create an apparel capsule.
A product collaboration program called COLOR CODE was launched last year to support Black and minority-owned brands in developing capsule collections for The Whitaker Group’s retail brands.
The most recent exchange heralds the beginning of A Ma Maniére and Angelo Baque’s Awake NY’s partnership. The nice-piece capsule was influenced by athletic wear from Historically Black Colleges and Universities in the 1990s by fusing elements of the cultures of DC, Houston, Atlanta, and New York City (HBCUs).
The collection consists of hoodies, sweatpants, and t-shirts that are dyed in white, black, maroon, and powder blue tones.
The artwork includes a panther graphic that honors the Black Panther Party. The phrase “Higher Learning” is included on the collection t-shirts as a call to action for all BIPOC communities in addition to championing the spirit of change. The names A Ma Maniére and Awake NY on the left chest bring the ensemble together.
The A Ma Maniére x Awake NY capsule collection is currently offered online and in-store at A Ma Maniére’s DC, Houston, and Atlanta locations. Prices range from $40 to $90 USD.
