Jordan Brand

Unveiling the Jordan Zion 3 ‘Black/White

In the ever-evolving saga of Zion Williamson‘s partnership with the Jordan Brand, the spotlight now shines on the Jordan Zion 3. This “Black/White” colorway, recently unveiled on Instagram, promises to be the next chapter in the New Orleans Pelican‘s line of court-ready sneakers.

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The Jordan Zion 3 doesn’t hold back when it comes to performance-enhancing features. It incorporates Formula23 foam and a Zoom Air Unit underfoot, delivering that sought-after combo of cushioning and support. Notably, this shoe boasts a reduced stack height compared to its predecessors, catering to those who crave a closer-to-the-court feel. Traction-wise, you’ll find the trusty rubber herringbone pattern ensuring you stay grounded.

Now, let’s talk aesthetics. The upper design tells a unique story, one of Williamson’s journey from the trenches to the stars. It’s a visual representation of his quote about feeling like he’s “made it out of the mud.” The result? A captivating color splatter effect.

In the case of the “Black/White” variant, this splatter combines classic white and black hues. Black takes center stage on the midfoot, heel, laces, and inner lining, while the forefoot is pristine white. The shoe elegantly rests on a semi-translucent outsole, adding that final touch of finesse.

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Mark your calendars for the Jordan Zion 3 “Black/White,” slated for a December 2023 release. It’ll be available at select retailers and online at Nike.


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