Apple

Apple Introduces the iPhone 14 Pro and Pro Max, Both With a Pill-Shaped Notch & 48-Megapixel Camera

The iPhone 14 Pro and iPhone 14 Pro Max have been formally revealed by Apple. CEO Tim Cook termed the new gadgets the “most innovative pro lineup yet” during the company’s September Keynote on Wednesday.

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At first appearance, both Pro versions have a new pill-shaped notch on the display that houses the devices’ Face ID sensors and front-facing camera. Both phones come in familiar sizes — the iPhone 14 Pro has a 6.1-inch screen, while the 14 Pro Max has a 6.7-inch screen — and four colors: deep purple, silver, gold, and pitch black.

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Apple revealed a new display technology called Dynamic Island with the new notch, which sees the proximity sensor move behind the display and notifications burst out from the notch with adaptable animations. Both smartphones will feature an Always-Atop display on a surgical-grade stainless steel and textured matte glass design, which coincides with the new lock screen widget feature released in iOS 16, providing content such as reminders, weather, calendar updates, and more without waking the device.

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Notably, both the iPhone 14 Pro and 14 Pro Max are equipped with Apple’s A16 Bionic technology, which includes two high-performance cores that consume 20% less power and four efficiency cores. By combining power with 16 billion transistors, the six-core CPU promises to prioritize power efficiency, display and camera quality.

The new camera system on both Pro versions ditches the 12-megapixel sensor in favor of an upgraded 48-megapixel sensor with an f/1.78 aperture and 24mm focal length, a first for the tech giant.

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According to Apple, the smartphone improves low-light image quality by 49% because Deep Fusion image processing begins sooner in the photo-taking process thanks to a new technology called Photonic Engine. The camera may provide four zoom options by producing 12-megapixel binned shots to maximize light at a focal length of 48mm. A new flash with 9 LEDs also contributes to richer pictures.

In terms of video, Cinematic mode now supports 4K resolution at up to 40 frames per second, and a new Action Mode improves video stabilization.

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Meanwhile, the iPhone 14 and 14 Plus retain numerous design elements from the iPhone 13, including the front-facing camera and Face ID sensors on a redesigned notch. The iPhone 14 has the same 6.1-inch screen as the iPhone 14 Plus, which has a larger 6.7-inch screen. Both devices are powered by the same A15 Bionic technology seen in the iPhone 13.

All new iPhones include a new emergency messaging capability called Emergency SOS, which is enabled by communication satellites when users are unable to connect to cell service. According to the company, the functionality will allow users to send messages in under 15 seconds when they have a clear view of the sky, and it will also aid users in pointing their phone in the appropriate direction.

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Apple has set up relay centers staffed with hundreds of workers to transfer messages from users to emergency providers who only receive phone calls. Notably, the feature is available for free for two years for iPhone 14 models.

Preorders for both devices will begin on September 9, with the Pro starting at $999 and the Pro Max starting at $1,099. The basic iPhone 14 model costs $799, while the 14 Plus costs $899. Preorders begin on September 9, with the basic iPhone 14 delivering on September 16 and the 14 Plus arriving on October 7.


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