Li-Ning‘s highly anticipated comeback at Paris Fashion Week was nothing short of extraordinary. Collaborating with the visionary artist Oscar Wang from Open Work Studio, the renowned Chinese label transcended the boundaries of a typical runway show, delivering an immersive and multi-faceted experience that left the audience in awe.
Hailing from Shanghai, Oscar Wang is a master of blurring the lines between the physical and digital realms. His multidisciplinary approach and passion for collaboration allow him to shape the future with his visionary blueprint.
For Li-Ning’s Spring/Summer 2024 collection, Wang extended his artistic vision to encompass the brand’s distinctive design language and “MY-VERSE” ethos. From captivating stage design to mesmerizing lighting and soundscapes, the show transformed the iconic Centre Pompidou into a limitless realm of imagination.
In discussing the collaboration, Wang expressed his honor and excitement, stating, “I am truly honored to have the opportunity to work alongside Li-Ning and reinterpret what the brand represents. Together, we are presenting a new fashion-driven attitude that resonates with today’s youth, while exploring the endless potential of Li-Ning in the realms of lifestyle and sportswear.”
The Li-Ning x Oscar Wang collaboration at Paris Fashion Week showcased the perfect synergy between fashion and art. The collection breathed life into a vibrant tapestry of creativity, showcasing Li-Ning’s commitment to pushing boundaries and redefining the concept of athletic fashion.
